The California Apartment Association’s first Greater Bay Area Rental Housing Reverse Trade Show came to Oakland this month, earning positive reviews.
Over 150 representatives from 10 of the Bay Area’s leading property management companies met with more than 50 industry partners.
The event, held Sept. 10 at the Scottish Rite Center, started with a networking lunch that segued into scheduled 10-minute meetings.
In a role reversal compared with a traditional trade show, the management companies were the exhibitors, and the industry partners were the attendees, getting valuable face time with prospective customers.
In light of the positive feedback, CAA plans to host similar reverse trade shows in Northern California and Southern California in 2015.