California Apartment Association

Zillow says rentals will help define future biz model

In an interview with The Motley Fool, Zillow CEO Spencer Rascoff says rentals will play a big role for his company in years to come.

“That’s because of the structure of the rental industry in the United States. Rental properties turn over about six times more often as for-sale properties, and there are tens of millions of rental units out there,” Rascoff says in the clip. “There’s also no clear market leader, and so we think Zillow has an opportunity there.”