California Apartment Association

Over 200 rental housing professionals attended the annual CAA Greater Fresno Tradeshow and Luncheon last month at Tornino’s Banquets.

Twenty-seven local industry partners showcased their products and services at the March 24 event. The vendors — from carpet cleaners to advertising companies to security services — revealed how their offerings can save owners money while making their businesses more efficient.

Guest speaker Angel Rogers from S.T.A.R. (Specialized Training by Angel Rogers) provided an in-depth overview of marketing, leasing and customer service. Rogers covered trends in staffing, review sites, social media and the hottest colors trends for 2015.